Social Media

Is Social Media the Brussels Sprouts of the Internet?

To those of us who live and breathe social media every day, it is easy to forget that not everyone is as comfortable online as we are. In fact, many people have concerns about being too visible online and some don't want to be online, period. Yes, there are people who, by choice, do not have Facebook, Twitter or Google+ accounts. To my fellow social media aficionados, I realize this may come as a shock.

By | January 30th, 2012|Categories: Branding, Facebook, Google+, Social Media, Twitter|Tags: , , |3 Comments

Top 5 Signs Your Business Should Not Be Using Social Media

Social media is all the rage. All the cool kids are using it; at least, that's what the cool kids on the internet are telling us. The number of businesses on Facebook, Twitter, LinkedIn, Google+, and YouTube is mind-boggling, but the real question is how many of them are using the tools wisely?

How to Find and Ban Members in Facebook Groups

Today's post is written specifically for those responsible for managing a Group on Facebook. Facebook Groups don't get as much buzz as Facebook Profiles (soon to be known as Timelines) and Facebook Pages. Still, there are many wonderful uses for Groups. I belong to many, including some business, community or family related. Serving as an Admin of a Facebook Group can be incredibly easy or a huge time commitment, depending on the size of the group and how closely the group's content is moderated.

By | December 8th, 2011|Categories: Facebook, Social Media, Tips|Tags: , , , , , |36 Comments

The ROI of Respect, Listening and Hugs

I spend way too much time online, most of it on Twitter, Facebook, Google+ or LinkedIn. While you may not spend the hours online as I do, admit it, you are online a lot. My question to you is a simple one: How well do you really know your virtual connections?

By | September 5th, 2011|Categories: Facebook, Google+, Networking, Social Media, Twitter|Tags: , , |6 Comments

The #1 Reason You’ll Want to Use Google+

If you're still wondering if you ought to bother spending time getting to know yet another social network, I've got one big reason you might want to give Google+ a try. The team at Google thought long and hard about how people and brands use Facebook, Twitter and LinkedIn and worked to incorporate the best features of all, while adding a few cool features of their own.

By | August 10th, 2011|Categories: Branding, Business, Career, Google+, Social Media, Tips|Tags: , , , , |0 Comments

Why I’m Over Declaring Tech Tools “Over”

With the launch of Google's new social network, Google+, there are many who have rushed to publish opinions about the demise of other networks, most notably Twitter and Facebook. Some have even gone as far as to shut down their accounts on these other networks to move their entire online network to Google+.

By | July 19th, 2011|Categories: Business, Facebook, Google+, Networking, Social Media, Twitter|Tags: , |6 Comments

Dear Netflix: While You’re Huddled Under the Table, I’ve Got One More Thing

Netflix has a bit of a public relations nightmare on their hands at the moment. You may have heard about it. The internet has been ablaze following an email sent to all of their subscribers and this blog post by the company:

By | July 13th, 2011|Categories: Business, Social Media|12 Comments

How Old is the Perfect Social Media Expert?

So, there I was. Listening in on an fascinating conversation online with one of the business world's most well known thought-leaders*, some of his most famous books on the shelf above my desk as I soaked in his words coming through the speakers of my computer.

By | June 23rd, 2011|Categories: Branding, Business, Social Media|Tags: , , , , |28 Comments

8 Tips for Using Social Media for Political Campaigns

By now, most candidates for public office have figured out that incorporating social media into their campaigns is a critically important step. It's the how to do this that escapes most of them. That's perfectly understandable. The last couple of election cycles, much of this social media business was new. That was then, this is now.

By | June 16th, 2011|Categories: Social Media, Tips|Tags: , , , |0 Comments

How To Manage Your Online Reputation By Using Google Alerts

In addition to the wonderful feedback to my post last week about 3 Mistakes You're Making Online, I also received questions about my third point - using Google Alerts to monitor your reputation online. While I know throngs of hyper-connected people for whom using Google Alerts is second nature, the fact is that this is a new tool for many people.

By | June 1st, 2011|Categories: Branding, Business, Career, Social Media, Tips|Tags: , , |11 Comments
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